Social Media/Marketing/Sales
Social Media/Marketing/Sales
» Complete Certificate Details
Discover advanced and new best practices integrating traditional print marketing with digital marketing for even greater marketing success.
- Analyzing customer purchasing and demographics
- Pricing to improve profit margins
- Primary market segments
- Top 10 advanced marketing concepts
- Inquiry campaigns
- 5 best marketing methods
- Integrating digital with print
- Writing, editing, and enhancing copy
Certificate includes the following courses. Click on the title for course overview.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Learn about eMarketing, including improving email promotions, analyzing your website traffic, doing search engine optimization, and successfully employing online advertising.
- ROI for email promotions
- Analyzing open, click through, and conversion rates
- HTML vs text emails
- Writing email copy
- Testing and tracking emails
- Website analysis
- Google Analytics
- SEO
- Web 2.0
- Google AdWord
- Traffic Estimator
- Facebook uses/ads
- And more…
Certificate includes the following courses. Click on the title for course overview.
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
» Complete Certificate Details
Using video marketing to tell a story and connect people, resulting in a boost in website traffic and increased business.
- YouTube
- Scripts
- Hooks
- Video SEO
- Build YouTube Channel
- Driving Traffic
- Distributing video on YouTube
- And more…
Certificate includes the following courses. Click on the title for course overview.
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
This step-by-step class will take you from start to finish and cover the required elements needed to get your show online.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Cutting Edge Social Media Marketing Strategies for Small Businesses
Are you looking for a social media course for beginners? Or are you an intermediate/advanced
marketer who is looking to brush up your skills in the ever-changing world of social
media? This Training is for You!
This training will give you an in-depth look at social media marketing for small businesses.
Students will learn how to define a target audience, how to create a social media
strategy, how to create an engaging and creative content strategy, how to easily design
social media graphics, how to create reels & stories, and most importantly, how to
measure your success so that you can ensure results with your campaigns.
Meet your instructor:
Amberly Bucci has packaged 15 years of digital marketing experience into practical
and actionable steps to grow your small business online. During this workshop, she
will teach you how to harness the latest strategies to boost your visibility and grow
your sales from Facebook, Instagram, YouTube, TikTok, and LinkedIn.
Discover the new principles of communication that apply across all networks and how specific social networks can work for your organization.
- Social media terminology
- Research and development of social media
- Dangers of social media
- Develop your social media profile
- Social Network using Ning
- Tools including Google products and video
- Integrating social platforms
- Manageable workflow
- Connecting with customers
- Targeting advertising
- And more…
Certificate includes the following courses. Click on the title for course overview.
- Introduction to Social Media
- Marketing Using Social Media
- Integrating Social Media in Your Organization
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Courses Available (but not limited to):
- Advertising & Outreach Specialist
- Certified Brand Strategist
- Certified E-Commerce Specialist
- Certified Digital Marketing Fundamental
- Certified Digital Marketing Professional
- Certified Persuasive Copywriter
- Certified Social Media Manager
- Digital Marketing Strategist
- Sales Manager
- Sales Representative
These online self-paced courses are offered through a partnership with ed2go.
- Available 24/7
- Dedicated ed2go student advisor
- Payment plan option available through ed2go, call 951-319-2148 for details
Courses Available (but not limited to):
- Top Search Engine Positions
- Digital Marketing
- Blogging and Podcasting
- Social Media in Business
- Sales Training
- Marketing Your Business on the Internet
- Business and Marketing Writing
- Effective Selling
- Google Analytics
- Marketing Your Nonprofit
- Winning RFP Responses
These online courses are offered through a partnership with ed2go.
Two Class Types:
- Instructor-Led 6-week courses
- Available 24/7. No set class day or time
- 2 lessons released each week (4 hours per week of work)
- Written online discussion board with instructor and participants
- Self-Paced 3-Month Course
- Available 24/7
- NO discussion with instructor or participants
If final test score on 1st attempt is 70% or better, student prints certificate.
Enroll by clicking the “Browse online courses” link above. Questions: ceonline@dmacc.edu.
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Contact Information
515-964-6800 or Email
DMACC Continuing Education
1111 East Army Post Road
Des Moines, Iowa 50315
Office Hours
Monday-Friday: 7:30 am – 4 pm
