*Psychology

Interpersonal Communication

Bookkeeping

*Composition

Human Relations

Computer Applications

* Courses available in the Academic Achievement Center or High School Completion Center


Materials used in the program include textbooks, journal articles, company policy manuals, and industry training materials. Textbooks are used as the central part of the course. Tests are based on a combination of textbook material, lectures, and subject specific simulations. Textbooks are written at the college level.

On the job, employees may be required to read from a variety of sources, including policy manuals, product literature, and budget, inventory and sales forms.

View more information on reading skills in the Marketing program.


Speaking activities in the classroom include prepared speeches and sales presentations. On the job, speaking activities can include both sales and training presentations.

Writing activities, both in the program and on the job, are business-oriented, including the composing of memos, letters, and reports.

Required English courses: Composition I (ENG 105) or Communication Skills (COM 703) and a speech option.

View more information on language skills in the Marketing program.


Basic math skills are required both in the program and on the job. A thorough knowledge of fractions, decimals, and percents is needed to calculate such items as markups, markdowns, taxes, sales receipts, commissions, and sales and expense budgets.

Required math course: Business Math (BUS 112) or Finite Mathematics (MAT 141).

View more information on math skills in the Marketing program.


Both in the program and on the job, problem-solving is an essential critical thinking skill. Analyzing people, situations, products, and environments is required by students and employees alike.

View more information on learning skills in the Marketing program.


In the program, students use computers for word processing to write papers and to create graphic designs in advertising and PowerPoint presentations. On the job, computers are also used to prepare sales bulletins and presentations.

View more information on computer skills in the Marketing program.

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Des Moines Area Community College
2006 South Ankeny Blvd.
Ankeny, Iowa 50021-3993
1-800-362-2127
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